HardwoodFlooring.ca — brand mark

Three planks, six ways

Short, long, medium — orange, no tile behind them, spaced close.

What changes between options: only the plank profile (squared, rounded, angled, board-ended), the plank width and how tightly they sit together. Every option keeps the same baseline, the same longest plank, and the same orange #f97316, so they are directly comparable.

Each card shows the mark large, at 40/24/16 px (16 px is the browser-tab size), reversed on dark, and how it sits next to the wordmark.
1

Crisp

Squared ends, barely rounded. Cleanest at favicon size.

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HardwoodFlooring.ca
2

Soft

Fully rounded ends. Familiar, furniture-like.

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HardwoodFlooring.ca
3

Leaning

Slightly angled planks, reads as boards in perspective.

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HardwoodFlooring.ca
4

Slender

Narrower planks, wider gaps. Airier, more editorial.

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HardwoodFlooring.ca
5

Chunky

Widest planks, tightest spacing. Boldest at small sizes.

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HardwoodFlooring.ca
6

Board end

Rounded top, square base. Most explicitly plank-like.

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16px
on dark
HardwoodFlooring.ca